The domestic battery, "challenge the" foreign brands - Batteries News

The domestic battery, "challenge the" foreign brands - Batteries News

A few days ago, held in Beijing, "the major brands of domestic laptop battery market test results," press conference, the first time in China Battery Industry Association released a "2005 Ni-MH battery part of the market to buy the product quality like compared test results." Report of domestic battery and battery compared to similar foreign brands, quality, performance has been the same, part of the data is also dominant. The report is published, in the thinkpad battery industry and market with one stone Melaleuca aroused waves, has become the focus of the topic.

The detection is based on the Chinese Battery Industry Association, National GB/T15100-2003 "alkaline or other non-acid electrolyte secondary battery and battery pack _ sealed nickel metal hydride rechargeable battery testing standards monomer" carried out on the goods Sheng, GP super, song music, next-generation, SONY, SANYO, Panasoinc7 brands a total of 14 models of Ni-MH battery products, the main performance indicators were tested and compared.

Domestic brands is the quality of the battery purchase like a winner compared to the US-led PISEN the indicators of domestic battery in the rankings are far ahead, the UN has always been proud of the battery market, foreign brands exclaimed, "China's battery to rebel." "Rebel" is, of course, the wishes of many years of domestic battery, and the face of occupation of the Chinese market two decades ago has reached the international giants, domestic battery What "challenge the" foreign brand?

Against quality, the needle on the wheat

20th century 80's, the global market access to products of the same era. In this sense, China's slow pace of the battery industry for 20 years. Is also the 20th century, 80s, foreign cells to enter the Chinese market has been from technology, quality differences in the background of the implementation of brand strategy to suppress China. 2005 until April 25, testing a piece of paper published report, only the Chinese battery, "a claim to recover."

In the 5th (AA) Ni-MH batteries and on the 7th (AAA) Ni-MH ThinkPad R50 Battery with a nominal capacity of the measured than the detection capacity, the overall level of domestic brands than imported brands, the Shenzhen Electronics Co., Ltd. produced the first German PISEN the battery more in the two rankings were 107.8% and 113.7% of the results win.

Actual capacity varies with the nominal battery capacity is a measure of an important indicator of quality. Foreign brands had previously been on the battery capacity in a big fuss over. This time, the first China-made ThinkPad R50e Battery to be recognized in this regard. Although the data can not be declared a leading China-made batteries have been fully catch up with the import brands, but it at least shows that the battery in the traditional territories of imports, domestic battery has enough strength to counter them. Since then, catch up with international advanced level of technology and quality will also become a tool for the hands of domestic battery.

It is no wonder that some people saw the results of quality control for domestic battery after secretly glad that: "a late homogenization, after all, or have come."

Cost-effective - "Heart of the three battery market"

China Battery Industry Association, compared the same kind of purchase on the familiar "cost performance" of the indicators were determined. The results showed that the quality of the domestic battery performance is far ahead of its cost-effective foreign brands.

PISEN number one on the 5th (AA) Ni-MH battery to achieve price-performance ratio of 134.8 (unit: mAh / million, the same below), is the retail price of foreign brands with higher Sanyo, SONY twice, panasonic three times ; 7 (AAA) battery is the number one cost-effective PISEN for 88.4. SONY and indicators in the results only PISEN 1 / 4 In fact the low price of domestic battery in the card is also played before, and has received very good results. However, the quality of the backwardness of the "low prices" that would have the advantage of very attractive with pale. "Low price" slowly become a "low-technology, quality did not guarantee" a synonym. So was the "cost-effective" than a battery industry's "three hearts", if this card out, and a lot of opportunities to win; otherwise, products may also become a burden.

Today, domestic battery and this brings up a double-edged sword. The difference is the cost leader in the strength of domestic battery and to seize the "high quality" This straw - the same quality, much lower prices, complementary and reinforce each other. It can be inferred that "cost" of this "three hearts" will be the aspect of domestic battery permits the battery market.

With repair skills, a strong enemy outside the busiest

Excellent quality, reasonable price is the dominant product attributes, and advanced management concept is the strength of enterprises. In today's competitive market, in addition to products, technology, quality, price, the operation of the enterprise software environment is also secretly in the field of war, it is a magic weapon for the final win.

And international leader in the competition, not only better products, enterprises also need skill in itself a profound domestic ThinkPad R51 Battery seems to have ready. China has long been a matter of fact the battery on the technical content and quality are close to or even exceeded in some indicators on the battery of imports, but the idea has been forming a "misunderstanding" of the progress made domestic battery should always be difficult to return. Detection of the authority of the results of the comparison is the quality of the domestic battery of a public certification, consumer inertia will also be changed from this: "Buy the original is better."

It can be said that Ni-MH ThinkPad R52 Battery market to buy products like the publication of test results comparing a sing the prelude to the rise of domestic battery, "challenge the" foreign brand campaign will be fierce, will also be difficult, but holding the home-made diamond not the battery so sure of it?